CoFounder & CMO
With over 14 years of marketing experience, Ashley has developed and executed innovative and effective content marketing strategies for B2B, B2C, and SaaS brands across a wide variety of industries.
Helping companies reach IPO, Ashley has led global marketing teams and opened several digital marketing agencies, with ContentYum being her newest (and most favorite) venture to date.
As a best-selling author of The Better Business Book and #11 in the Top 100 Content Marketing Influencers in 2022, Ashley shares her insights and expertise on how to create compelling stories that connect with audiences and generate results. In addition to all of the above, Ashley regularly speaks at international events, is a podcast host, as well as a guest on webinars, podcasts, and blogs, and covers topics such as content marketing, product marketing, demand generation, and branding strategies.
Her mission is to help businesses and professionals leverage the power of content to achieve their goals and grow their brands.
Episode 25: How to Tell Stories That Convert: Tips For All Brands https://youtu.be/QyDvvZGCK_Y Meet The Guest Postcast Episode Notes Transcript Meet the Guest:
Episode 24: Beyond Acquisition: Crafting Content for Long-Term Customer Retention https://youtu.be/Hxhi8v76PLc Meet The Guest Postcast Episode Notes Transcript Meet the Guest: Shana Haynie
Episode 23: Mastering GA4: Key Metrics Every Content Creator Should Track https://youtu.be/llHVbgPRCC4 Meet The Guest Postcast Episode Notes Transcript Meet the Guest: Brie Anderson
User Intent 101: Crafting Content That Drives Real Engagement Table of Contents Understanding user intent is no longer just a buzzword—it’s the secret sauce to
Episode 22: Pinterest is Back: Using Pins to Drive Traffic to Your Content https://youtu.be/ZpfoxoZf910 Meet The Guest Postcast Episode Notes Transcript Listen on Spotify Listen
Link Building: Everything You Need to Know Table of Contents When it comes to link building, there’s the good, the bad, and the downright ugly.