Our People & Our Story

Our Goal: Serving Up Content That Converts

Welcome to ContentYum! Our journey began with the collaboration of industry veterans who identified a need within the content marketing space: content services that are easy to digest, impactful, and infused with SEO and data-driven insights. This is the secret sauce of ContentYum.

Our menu of a la carte services includes topic ideation, SEO content briefs, content creation, and link building, all of which are expertly designed to move the needle for you. But we’re more than that. We’re a team of content and SEO connoisseurs, dedicated to crafting content strategies that are as appealing to search engines as they are to human readers.

Our approach is as straightforward as it is effective: we mix creativity with analytics to create helpful content that engages, converts, and serves up tangible results. At ContentYum, we’re committed to creating content strategies that resonate with your brand’s voice and connect deeply with your audience, ensuring every piece of content helps your business flourish.

Grab a seat at our table and embark on this exciting journey. With ContentYum, your content isn’t just prepared; it’s thoughtfully crafted, seasoned with innovation, and served with a dash of creativity. Here, we don’t just tell your brand’s story; we ensure it’s savored, celebrated, and shared.

Ashley Segura
CoFounder
VP of Marketing

Arsen Rabinovich
CoFounder

Our Mission is Your Mission

At ContentYum, our mission is to serve up content that converts. In the process, we empower brands to articulate their unique narratives through content that moves the needle, seamlessly intertwined with SEO and data-driven insights.

We are dedicated to redefining content marketing, merging imaginative storytelling with strategic analytics to develop content strategies that captivate audiences, drive tangible results, and elevate brands in the digital world.

Our commitment goes beyond the typical content agency menu; we aspire to be the secret ingredient in our clients’ journey, helping them achieve their content marketing goals. In the dynamic world of digital marketing, ContentYum stands as a symbol of innovation, excellence, and unwavering dedication to the art and science of content marketing.

Sustainable Practices

Our Commitment to Giving Back

At ContentYum, we believe that the recipe for a successful business includes a generous helping of social responsibility. We’re proud to share that each year, we will donate 1% of all our profits to a rotating selection of nonprofit organizations. From local animal shelters to sustainability initiatives, our contributions are aimed at making a meaningful impact in diverse areas that need it most.

Empowering Our Team to Make a Difference

Our commitment doesn’t stop at financial contributions. We understand that the heart of ContentYum lies with our team, and we encourage them to actively participate in causes close to their hearts. That’s why we offer dedicated time off for employees to volunteer at organizations of their choosing. Whether it’s planting trees, helping at a local food bank, or supporting community programs, we believe in giving our team the opportunity to contribute, hands-on, to a better world.

Partnering with Sustainable Brands

Sustainability isn’t just a part of our internal practices; it extends to our collaborations as well. At ContentYum, we have a special affinity for working with brands that practice sustainability. We prioritize partnerships with organizations that share our values of environmental care and social responsibility. By aligning with such brands, we aim to amplify the reach of sustainable practices through powerful content and storytelling.

In every aspect of our work at ContentYum, from the content we create to the partnerships we forge, sustainability is a key ingredient. We’re committed to not just nourishing brands with our content expertise but also nurturing a healthier planet and community. We invite you to join us in our journey towards a more sustainable and responsible future.

Embracing Diversity, Equity, and
Inclusion (DEI) at ContentYum

Cultivating a Diverse and Inclusive Environment

At ContentYum, we’re not just about mixing ingredients for success; we’re deeply committed to fostering a culture that embraces diversity, equity, and inclusion at every level. We recognize that our strength lies in the rich variety of perspectives, backgrounds, and experiences our team brings to the table.

Championing Diversity in Our Work

Our dedication to DEI extends beyond our internal culture to the content we create and the brands we partner with. We strive to ensure that the voices in our content reflect the diversity of the world around us. This commitment means actively seeking and amplifying underrepresented voices, ensuring equitable representation in our storytelling and content strategies.

Inclusive Practices for a Better Future

We’re dedicated to creating an environment where all employees feel valued and empowered. This includes ongoing education, open dialogues about DEI issues, and policies that ensure fairness and respect for all. At ContentYum, we believe that by embracing diversity, promoting equity, and practicing inclusion, we can not only enrich our company culture but also inspire positive change in the wider community.