Our People & Our Story

Our Goal: Serving Up Content That Converts

Welcome to ContentYum!
Our mission is simple: to make content marketing effortless and effective. As industry veterans, we saw the need for flexible, pay-as-you-go content marketing services that offer real impact without the hassle of contracts or lengthy processes. That’s the essence of ContentYum—content marketing made easy.

Our à la carte services—ranging from content strategy and SEO content briefs to content writing and link building—are designed to drive traffic and conversions for your brand. We don’t just create content; we craft strategies that are backed by SEO insights and tailored to your brand’s voice, audience, and objectives.

At ContentYum, we mix creativity with data to produce content that not only ranks but also resonates with your audience. Whether you need one service or an ongoing partnership, we make it simple. No contracts, no sales calls—just results-driven content when you need it.

Join us at the table and experience content marketing that’s designed to help your business thrive. At ContentYum, we don’t just tell your story—we ensure it’s seen, savored, and shared.

Ashley Segura
CoFounder
Head of Content

Arsen Rabinovich
CoFounderAdvisor

Our Mission is Your Mission

At ContentYum, our mission is to create content that converts while helping brands tell their unique stories. We combine imaginative storytelling with SEO and data-driven insights to craft content strategies that captivate audiences and drive measurable results.

We’re committed to transforming content marketing by blending creativity with analytics to elevate brands in the digital space. More than just a content agency, we strive to be the secret ingredient in our clients’ success, guiding them toward their content marketing goals with innovation, expertise, and dedication.

Sustainable Practices

Our Commitment to Giving Back

At ContentYum, we believe that the recipe for a successful business includes a generous helping of social responsibility. We’re proud to share that each year, we will donate 1% of all our profits to a rotating selection of nonprofit organizations. From local animal shelters to sustainability initiatives, our contributions are aimed at making a meaningful impact in diverse areas that need it most.

Empowering Our Team to Make a Difference

Our commitment doesn’t stop at financial contributions. We understand that the heart of ContentYum lies with our team, and we encourage them to actively participate in causes close to their hearts. That’s why we offer dedicated time off for employees to volunteer at organizations of their choosing. Whether it’s planting trees, helping at a local food bank, or supporting community programs, we believe in giving our team the opportunity to contribute, hands-on, to a better world.

Partnering with Sustainable Brands

Sustainability isn’t just a part of our internal practices; it extends to our collaborations as well. At ContentYum, we have a special affinity for working with brands that practice sustainability. We prioritize partnerships with organizations that share our values of environmental care and social responsibility. By aligning with such brands, we aim to amplify the reach of sustainable practices through powerful content and storytelling.

In every aspect of our work at ContentYum, from the content we create to the partnerships we forge, sustainability is a key ingredient. We’re committed to not just nourishing brands with our content expertise but also nurturing a healthier planet and community. We invite you to join us in our journey towards a more sustainable and responsible future.

Embracing Diversity, Equity, and
Inclusion (DEI) at ContentYum

Cultivating a Diverse and Inclusive Environment

At ContentYum, we’re not just about mixing ingredients for success; we’re deeply committed to fostering a culture that embraces diversity, equity, and inclusion at every level. We recognize that our strength lies in the rich variety of perspectives, backgrounds, and experiences our team brings to the table.

Championing Diversity in Our Work

Our dedication to DEI extends beyond our internal culture to the content we create and the brands we partner with. We strive to ensure that the voices in our content reflect the diversity of the world around us. This commitment means actively seeking and amplifying underrepresented voices, ensuring equitable representation in our storytelling and content strategies.

Inclusive Practices for a Better Future

We’re dedicated to creating an environment where all employees feel valued and empowered. This includes ongoing education, open dialogues about DEI issues, and policies that ensure fairness and respect for all. At ContentYum, we believe that by embracing diversity, promoting equity, and practicing inclusion, we can not only enrich our company culture but also inspire positive change in the wider community.